In today’s Spotlight Session, I’m talking to LISELLE KISS American Designer, luxury handbag designer and the creator behind the Liselle Kiss & Fly Club.
She’s building something the luxury industry has never seen.
A handbag community. Not a status symbol. An actual movement.
Liselle’s bags landed in top merchants like Nordstrom in the first year.
Unheard of.
And she did it with less than 5,000 followers.
No massive audience. No influencer status. Just strategic connection.
Then British Vogue discovered her bag on Pinterest.
Then Tatler reached out. Then it snowballed.
Not because of followers. Because of the work itself.
Her secret? Before it happened, she positioned herself as if it had already happened. Hear the entire story from her directly :)
Her luxury bags are made in America with Italian leather, she selects by herself.
Each piece is made to order. Zero inventory. Six-month wait times.
Like a wedding dress.
And that’s intentional.
Because luxury shouldn’t be about rushing. Or status.
It should be about meaning. Experience. Reward.
Liselle’s redefining what luxury means in the age of AI.
Watch the full video to hear her story and learn:
Why and how she positioned herself as “a top American designer” BEFORE achieving it (and why it worked)
What functional art means (and why millennials want experiences over acquisitions)
How she’s merging philosophy and personal development with high luxury fashion on Substack
You’ll also hear how Liselle plans to build a handbag club where owners connect, share experiences, and travel together
If you’re building a business and feel unseen despite showing up consistently, you’ll love this conversation.
If you’re tired of status-driven luxury and want meaning instead, you’ll love it even more.
And remember to post your questions to Liselle in the comments :)
👉 Read Liselle’s book: The Millennial Woman: Conquer Thy Queendom
👉 Also, the book Liselle mentioned that changed the way she sees business (and helped her succeed): Ready, Fire, Aim: Zero to $100 Million in No Time Flat
👉 And remember to subscribe to Liselle’s amazing publication:
Wanna have your own Spotlight Session?
You can take the place under the spotlight in one of the next sessions and talk about your personal story and your Substack!
All you need to do is:
Be a paid member of my Unplugged newsletter
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Every month I choose two winners - one for the Notes and one for the Writing Challenge. Watch all spotlight sessions here.
If you’re still a free subscriber, become a member and get your spotlight session with me!
I see you inside!
Yana
P.S. If Substack still feels overwhelming, check out this link.
👉 Start a discussion in the Unplugged community! Get help or simply introduce yourself and connect with like-minded members, and create meaningful connections.
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