In today’s Spotlight Session, I’m talking to
, a Spanish journalist, author, and communication strategist who left the agency world to create her own version of freedom. On Substack.She didn’t just start a newsletter.
She started two.
One for her fiction readers.
And one for solopreneurs and creatives who want to speak about their work with more clarity and confidence — in Spanish.
Brave. But also so exciting!
In just five months, she went from zero to earning over $1,000/year from her paid newsletter.
All by building a daily publishing habit, staying close to her audience, and treating her newsletter like the engine of her creative business.
Here’s what you’ll learn in this Spotlight:
How Alba used daily emails and Notes to grow a niche Spanish-speaking community on Substack
Why her first newsletter (fiction) stayed free, and what shifted when she launched her second one with a clear strategy
How she hit her first four-figure milestone of $1000 of ARR
The simple trick she used to convert almost all of her paid subscribers into annual plans
And what she’d do differently if she were starting today
Her growth isn’t magic. It’s method.
Every week, she plans her content in advance, engages in Notes four to five times per day, and shows up for her readers, in both her newsletter and the chat.
She also talks about:
Her biggest pain point: managing two different newsletters at the same time
The collaborative strategies that actually move the needle — and the ones that didn’t
And the productivity tools she swears by to keep it all running smoothly
Alba’s story is proof that even in a non-English niche, even starting from scratch, even while balancing client work, you can still build a meaningful writing business.
Watch the full interview, and if you speak Spanish (or are curious about cross-language strategies), make sure to check out Alba’s newsletter.
Drop your questions for
in the comments below. And remember to subscribe to her Substack:Wanna have your own Spotlight Session?
You can take
’s place in one of the next sessions and talk about your personal story and your Substack!All you need to do is:
Be a paid member of my Unplugged newsletter
Аdd yourself to the Accountability Tracker
Every month I choose two winners - one for the Notes and one for the Writing Challenge. Watch all spotlight sessions here.
If you’re still a free subscriber, become a member and get your spotlight session with me!
I see you inside!
Stay Unplugged!
Yana
P.S. If Substack still feels overwhelming, check out this link.
👉 Start a discussion in the Unplugged community! Get help or simply introduce yourself and connect with like-minded members, and create meaningful connections.
Kickstart Your Substack Growth:
Get a FREE 10-Day Substack crash course to grow your first 1000 subscribers
Join the One and Only Substack Quest to build a high-converting Substack
Work with me to get your Substack up and growing
Save Tons of Time! Use My Custom GPTs:
The Title Generator that gives me headlines that stop the scroll
The Notes Writer that writes Viral Notes, bringing me hundreds of subs
The Writer Pro that turns my Notes into >90% human drafts (here’s the free version).
Become an Affiliate:
Earn 30% from each sale. Apply here (I approve everyone).
My Newsletters:
FREE Daily BiTES: A daily mail with just 3 bullets from the most helpful things I read about writing and making money online with AI
Have a GUT Time: A weekly short but powerful technique to build a growth mindset and achieve anything you want
Unplugged: The place to be if you want to grow a paid newsletter and create content that sells itself.
Share this post