I built a Claude skill that writes your entire sales sequences in your voice (and sells while you sleep)
Selling my paid newsletter used to eat a week of every month. Then I automated it. Now Claude writes my full 25-email sequence in my voice, and it sounds like me. Here’s the skill I built for you...
Selling is the part of the online writing that makes it a business.
You grow your free list. You write something people love. And then, every month, you have to turn around and sell again. With a paid newsletter, that never stops. Grow free subscribers, convert them to paid, deliver enough that they stay. Three jobs, on repeat, forever.
I’ve spent almost 20 years in marketing and sales, and even I don’t enjoy selling directly every single month. But I also know I need to do it.
So I automated it.
I went deep into researching the email sequence model that converts at the highest rates. Tested several different models, looked into the data, and finally built something that converts free to paid subscribers for me on autopilot.
I implemented the first version of it in December’24, and I never had to promote my paid membership manually ever since.
In the last 30 days, I got more than 139 paid members and about half of them came from this sequence. Most of the rest upgrade on the spot
I’ve already described how I do build the automation in the QUEST LABS. I even ran a workshop helping three people structure their sequence based on my model with a single prompt.
But I never actually shared how to write the exact emails. And people kept asking me for this. But I hesitated.
Why?
Because I could write the emails for me, but I’m not into ghostwriting. Of course I could do a custom GPT, but it’s tough to personalize it so that it sounds like you.
And it HAS to sound like you, if you want to sell. Because sales come from trust.
But Claude made this possible.
So today I’m giving you the ONLY tool you need to replicate my model, AND actually write the emails that sound like you.
The best part is that it can now build a sequence not only for a paid newsletter, but for any product you plan to sell.
What it is
I built a Claude skill called the Sales Sequence Generator.
It writes a complete 25-email automated sales sequence for any digital product, course, membership, coaching offer, or paid newsletter. In your voice. Using your own content as the raw material.
It has:
10 emails that build trust. Most people have 3 and stop here.
10 emails that sell the offer and handle objections before they occur. Most people send just one email and hope for sales.
5 emails that catch people who clicked but didn’t buy. Most people sleep on this, but here’s where the money comes. Big part of it actually.
It runs on the same two things behind everything I publish: it uses my PPSA formula. and my anti-AI writing rules (brand-new Claude skill I built - soon to be available in the Unplugged Toolbox).
It’s the exact engine I now use to write the sequences that convert free subscribers to paid for my own newsletter - the ones that helped me go from 20 paying subscribers to over 700 and a stable income of about $5,000/month, now scaling beyond $10,000/month.
I used to write those emails by hand. I don’t anymore.
Why this structure
But Yana, 25 emails are too much.
I get that a lot.
Look. The buyer journey starts when they subscribe to you. The next 1 month, the chances to convert are highest. Most people just send one welcome email.
67% of my paid members converted in the first one month after subscribing. That’s why this sequence has 25 emails and you need to send them within the first month.
Or leave your money on the table.
Your call.
Will people leave?
Yes.
People will unsubscribe you and some will send you nasty emails.
Let them go. They are not your people. They will never buy from you.
You actually need to let them go - you don’t want to pay for them to Kit, right?
This sequence is you filter for a high-quality audience. An audience of buyers.
Which tools you need to use this?
Use Claude Opus with this skill to write your emails.
For the actual automation, in order to get the most out of it, I use Kit (my affiliate link). It allows you to send the last set of 5 emails properly - to people who clicked and didn’t buy.
It also integrates with a lot of other platforms so that you know when someone has purchased your product, and you can exclude them automatically from the automation.
To automatically import Substack emails to Kit I use make.com and gmail. Full guide available here.
Of course, you can use any tool that allows automations.
If you only aim to convert free to paid subscribers, you can use a Substack with a drip campaign. As of today, you still have to be a Substack bestseller to be able to do this. And the last set of 5 emails is still not possible to implement.
What people say about it
I gave it to a few people in my coaching and VIP programs before telling anyone about it. Here’s what Larry sent me the next day:
“It made me want to buy my own product.” That’s the most important test you need to pass.
Why you need this?
This is a real asset. It generated thousands of dollars on autopilot for me and the people I work with in my coaching program.
It will pay for itself multiple times the same month after you install the automation.
How to use it
It works in 4 stages, and it walks you through each one.
1. You feed it your context. Upload whatever you already have: a sales page, a course outline, a product description, a workshop transcript, or your free lead magnet. Then tell it who your audience is, what they’re stuck on, the outcome you deliver, and how you’re different. Give it 1 to 3 samples of your writing so it learns your voice.
2. It plans the whole sequence first. Before it writes a single email, it shows you the full 25-email structure with your product name and offer baked in. You approve it or change it. Nothing gets written until you’re happy with the plan.
3. It writes one email at a time. You see each email as it’s built, in your voice, with your stories. You review and adjust as it goes, so you’re never handed a wall of text to fix at the end.
You get all 25 emails in one document, ready to be plugged into your automations.
That’s it. You go from a blank page to a finished, ready-to-send sequence in an afternoon.
Why it sounds like you and not like AI
This is the part I care about most.
Every email runs on my PPSA formula (pain, proof, solution, action). It opens with the reader’s real problem, backs it with proof, shows the way through, and asks for one clear next step. No exaggerated hype, no manufactured urgency, zero sales pressure.
You don’t ask for the money. You help people. You show them how, so they trust you.
And it’s built on my full anti-AI writing rules. No em dashes. No “unlock your potential.” No fake depth, no AI fluff, no rule-of-three filler, no robotic rhythm.
For best results: make sure you have a writing skill installed in Claude designed to let Claude write like you. Use this skill together with the sales sequence generator skill.
If you need help building such skill and/or installing and customizing Claude, here are more details about how I can help you.
Where to get it
The Sales Sequence Generator is now available on Gumroad for everyone.
You get the skill, plus the instructions to set it up and run your first sequence.
This skill is part of the Unplugged Toolbox (I’ll share more). As a VIP member, you get everything in the Unplugged Toolbox for free, so here’s your 100% OFF discount code: