[Free Substack Course] I’m so happy you’re here!
Hey!
I decided to do something different.
Since you joined my Unplugged newsletter, you’re probably looking for more ways to grow your Substack.
You’re not alone…
I’ve been there too.
And you know what?
I was so confused…
Substack is confusing, isn’t it?
When I first joined, I started looking for resources to learn faster what works and what doesn’t.
Guess what!
Resources are limited.
It’s because this platform is still young. Most writers are still figuring it out.
So yes, I found some paid newsletters and some great courses. But they all were either too general or too basic, some very outdated...and to be honest, the rest didn't really talk about the business part of it.
Why? Because most people who deliver this knowledge know mainly how to write online and a bit about selling. But nothing about running a subscription business.
See, I've been building and selling subscription based services for more than 15 years in my 9-5. It's enough to know it's not (only) about writing. You need a solid business plan to get there.
So I started my own learning curve:
- Research
- Implement
- Measure, adapt, repeat
This took me about a year and a half.
I created my Substack account in March 2023 but I went all in with a ready-to-go strategy only in September 2024.
It took me an year and a half to understand how to become a Bestseller in 3 months.
Preparation is everything.
And it worked.
I kicked-off my growth strategy in September 2024.
Two and a half months later I’m at 8.9% conversion rate from all Substack organic channels. That’s above average for Substack!
At the moment of writing this email I’m at 1651 total subscribers coming from organically Substack, with 147 paying.
And I just gained my bestseller badge!
Took me a total of five months to get there, but just two and a half months from going all-in (1st of September'24 with 20 paid subscribers -> 15th of November'24 with 101 paid subscribers).
That's fast!
Unlike many other Bestsellers, I did it without an external email list or social media audience.
My audience is small.
But my conversion rate is high.
That's how I know my strategy works.
Most writers measure different KPIs - audience, revenue, profit.
The key is to aim for a high engagement rate instead.
Why?
Simple.
It's a prerequisite for a high conversion rate, which allows you to earn more from doing less.
I created the Unplugged newsletter to help you and other people like you and me.
I personally help writers on Substack do the same, and skip the learning curve.
I walked the bumpy road so you don’t have to.
You’re on the right place!
My Gift for You
To remove all the confusion, I prepared a 10-Day email crash course called "Substack Kickstarter - Grow Your First 1000 Subscribers" to help you get on board.
It's based on my work with paid and V.I.P. members so I'm confident you'll find it helpful.
And you won't find this published anywhere else, so watch your emails ;)
Here’s what to expect in the following days:
[DAY1] Free vs. Paid Newsletters
[DAY 2] Finding your niche
[DAY 3] Defining your target reader and writing for them
[DAY 4] Create your irresistible offer
[DAY 5] Set up your Substack for high conversion rates
[DAY 6] Grow your first 1000 subscribers in just 15 minutes / day
[DAY 7] Convert free readers into paid subscribers without sounding salesy
[DAY 8] Retain your paying subscribers
[DAY 9] Case study: becoming a Substack bestseller in 3 months
[DAY 10] Grow with 1-2 new paid subscribers per day
Every email’s subject will start with the day number, so that you can easily filter them and read them at once if you’d like to. Make sure you whitelist my email address (yana@creativetech.consulting) so they don’t get lost.
Excited?
Me too!
Tomorrow when we’ll talk about why you need to start a newsletter right away (if you want to be successful as a writer).
But before that, do me a favor and help me understand where are you on your Substack journey right now:
Tomorrow, when we gonna analyze the strategy of having a free vs. paid newsletter.
Excited?
I am!
See you tomorrow!
Yana
P.S. Here's my most valuable tool that helped me grow 75 new subscribers in just one day. Takes me 15 minutes per day to do the work. It's a piece of GOLD you don't want to miss!
P.S.S. I still haven't announced this yet, so you're the first to know: I'm deep-diving into these (and some more topics) about Substack, compiling them into a flagship course, called Substack Quest - where you'll have everything in one place. All my strategies, case studies and tools I use to achieve these results. Once I complete it, I'll increase the price (currently just $5/month (paid annually)). Upgrade now and secure your spot at this low price forever!