[DAY 9] Case study: becoming a Substack bestseller in 3 months
This changed everything for me...
Three months after going all-in on Substack, I earned my Bestseller badge.
No external email list, no ads, no massive social media following—just a clear strategy, a focus on my niche, and consistent action.
Today, I want to share the exact steps I took to make that happen.
Highlights from My Journey
Here are some of the milestones and strategies that made it possible:
1,065 Subscribers (100% Organic): I grew my audience entirely through Substack’s built-in features - Notes and Recommendations.
6.9% Conversion Rate: My conversion rate from free to paid subscribers is above Substack’s average, proving the power of a well-structured content strategy and offer.
What Worked Best
Here’s a quick peek at what helped me the most:
Substack Notes: Posting one Note per day and engaging with 5-10 other Notes helped me reach new audiences consistently.
Recommendations Network: Subscribing to and recommending fast-growing newsletters built relationships and brought in more subscribers.
Value and Consistency: Every piece of content I wrote had the purpose to solve my audience’s biggest problems and showcase the value of subscribing. I was selling through value.
If you followed closely my advice so far, you'll see this is ALL I talked about in the previous mails.
But this is just the tip of the iceberg.
If you want to see the full breakdown of how I became a Bestseller—and how you can apply these strategies to your own Substack, check out my in-depth case study:
Read the Full Case Study Here
What’s Next?
Tomorrow, I'm gonna show you how one of my paid members uses my strategies to grow with 1-2 paid subscribers per day.
See you then, Yana
P.S. If you become a paid member you'll get access to everything you need to build a Substack bestseller, plus a chance to work with me 1:1 and take advantage of my 15+ years of experience in business and marketing. People say it's mindblowing.
P.S.S. I still haven't announced this yet, so you're the first to know: I'm deep-diving into these (and some more topics) about Substack, compiling them into a flagship course, called Substack Quest - where you'll have everything in one place. All my strategies, case studies and tools I use to achieve these results. Once I complete it, I'll increase the price (currently just $5/month (paid annually)). Upgrade now and secure your spot at this low price forever!